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Tallow ist zurück in der Hautpflege – als Balm, Cream oder Serum. Entdecke, warum das alte Schönheitsgeheimnis plötzlich wieder im Trend liegt und ob der Hype um das Naturprodukt berechtigt ist

Tallow: Der TikTok-Beauty-Trend mit uralten Wurzeln

Tallow. Das klingt irgendwie noch interessant. Wie eine Stadt irgendwo in Europa, die unter Insider:innen als nächster City-Hotspot gehandelt wird und im Moment aber noch ein Geheimtipp ist. Oder der Name eines Kindes prominenter Eltern mit einem ausgeprägten Hang zum Individualismus. Oder ein traditionelles Wellness-Ritual aus Skandinavien, um hier ein… Read More

8. September 2025
Clean, mineralisch, stylish: Der neue Soeder Face Sunscreen SPF 50+ im Review auf sonrisa.

Mineralischer Clean Beauty UV-Schutz mit Stil: Soeder Face Sunscreen SPF 50+ im Test

Normalerweise landen sie irgendwann im März in meinem Büro, meist zeitgleich mit den ersten Sonnentagen und den gut gemeinten Vorsätzen, endlich achtsam zu sein. Das Team von Soeder aber plante die Lancierung der neuen Sonnenpflege-Kollektion auf Mitte August und damit zu einer Zeit, in der schon mehrere Brands eine… Read More

3. September 2025
Clean Beauty trifft Nagellack-Innovation: sonrisa traf Londontown-Gründerin Marina und verrät Dir Pflegegeheimnisse für schöne und starke Nägel, zeigt den neuen Gelshift Top Coat und schenkt dir die Chance auf ein exklusives Discovery Set.

Londontown: Die Geschichte der Clean-Beauty-Nagellack-Marke, die Nägel pflegt und stärkt – mit Gewinnspiel

Eigentlich dachte ich, nach über 20 Jahren als Beauty-Journalistin das meiste über Nagellack zu wissen. Doch dann traf ich mich während der Sommerferien mit Londontown-Begründerin Marina Dimentman in New York zum Brunch und realisierte schnell: Hinter jedem Pinselstrich verbirgt sich ein komplexes Universum aus Pigmenten, Wirkstoffen und High-Tech. Ein wirklich… Read More

1. September 2025
Breaking News für Beauty-Fans: Tatcha, die Kultmarke für Hautpflege mit japanischen Ritualen und moderner Wissenschaft, gibt es jetzt exklusiv bei Sephora Schweiz.

Breaking news: Sephora bringt Kultpflege Tatcha in die Schweiz

Vier Wochen waren wir diesen Sommer wieder in den USA unterwegs, wo wir nicht nur vertraute Lieblingsplätze besuchten, sondern auch viele neue Orte entdeckten. Wie immer ging es für mich aber zuerst quasi direkt von der Immigration zu Sephora. Offiziell begründe ich diesen Reflex gerne mit «Recherche», aber als regelmässige… Read More

27. August 2025
Fresh from the press: Das sind die sonrisa-Tipps zum Lesen, Hören und Schauen – perfekt für entspannte Momente und neue Inspiration

Was ich aktuell lese, höre und schaue und dafür gerne das Sofa blockiere

Wenn die Tage langsam, aber sicher kürzer werden, schaltet bei mir auch die ständige Fomo auf Stand-by. Statt wie ein Duracel-Häschen herumzuwirbeln gibt es wieder ein bisschen mehr Raum für kleine Pausen, die nichts mit Flughäfen oder Kofferpacken zu tun haben. Besonders hoch ist mein Entspannungsfaktor bei einem packenden Buch,… Read More

26. August 2025
Luxuriöse Hautpflege, praktische Beauty-Hacks und olfaktorische Highlights – alles in einem Überblick auf den Beauty-News des Monats von sonrisa.

Beauty-News im August 2025

Eines muss man den Marketing-Profis im Beauty-Kosmos lassen: Sie verstehen es meisterhaft, jede einzelne der unzähligen Kosmetik-Lancierungen mit glänzenden Tiegeln, edlen Verschlüssen sowie grossen Versprechen anzupreisen. Als Orientierungshilfe für Dich habe ich hier in der neusten Ausgabe der Beauty-News jene Produkte herausgefiltert, die meiner Meinung nach wirklich einen Platz in… Read More

20. August 2025
Mehr Sprungkraft, weniger Frizz: Mit diesen Profi-Tipps verwandelst du widerspenstige Locken in echte Hingucker!

Locken-Geheimnisse: Die besten Profi-Tipps, die alle kennen sollten!

Angenommen, ich hätte während meiner Jugend drei Beauty-Wünsche frei gehabt, so wären «Locken» ganz weit oben auf meiner Liste gewesen, dicht gefolgt von «oder wenigstens Wellen» und dann vielleicht noch «weniger Stress in der Schule». Alles schien mir besser als meine geraden und langen Haare, die ich damals so öde… Read More

18. August 2025
Grosse Beauty-Verlosung: Sichere dir jetzt die Chance auf die exklusive Sephora Mystery Box Blush mit den Blush-Favoriten der Profis und starte strahlend in den Spätsommer.

Gewinne die Sephora Mystery Box Blush für den perfekten Sommer Glow

Die Diskussion ist nicht neu und beide Seiten haben gute Argumente, finde ich: Rouge, so heisst es aus Kreisen der Make-up-Minimalist:innen, ist im Sommer überflüssig, da bei entsprechendem Wetter die Kombination aus Wärme und einem Hauch von Sonne als natürliches Power-Duo für den perfekten Glow im Gesicht sorgen. Profis wiederum… Read More

13. August 2025
Täglicher Sonnenschutz ohne Kompromisse: Auf sonrisa erfährst Du, wie sich dank des neuen Brands Sun Matters die tägliche SPF in jede Beauty-Routine integrieren lässt.

Viel Schutz, wenig Aufwand: Dieser neue Beauty-Brand macht SPF zur Selbstverständlichkeit

Beim Thema Beauty gehöre ich normalerweise Team «you do you». Ich glaube an Individualität, an persönliche Vorlieben und an kleine Extravaganzen, solange sie niemandem schaden. Beim Sonnenschutz allerdings hört mein laissez-faire auf. Zu viel ist darüber bekannt, um hier noch über Meinungen zu diskutieren: Die Studienlage spricht für sich, die… Read More

11. August 2025
Fernweh? sonrisa war in Berlin und hat Dir viele Tipps mitgebracht.

Berlin Bucket-List: das sind die besten Insider-Tipps

Fernweh? sonrisa war in Berlin und hat Dir viele Tipps mitgebracht. Read More

4. August 2025
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katrincroth

Beauty editor 💌 Founder sonrisa.ch ✨ Model @bibamodelmanagement ⚡ Coffee first, Chaos second ☕ Dramaqueen with ♏ energy, book hoarder 📚

Since happiness multiplies when shared, I’m giving Since happiness multiplies when shared, I’m giving away three pairs of luxury beauty & fashion sets—each worth over 500 CHF—for you and the person you love spoiling most. Think Shiseido, Issey Miyake, and Nars bringing a touch of elegance to your everyday.

How to enter:
1️⃣ Follow me @katrincroth
2️⃣ Like this post and sprinkle some love on my recent ones 💌
3️⃣ Comment below: Who gets the second set—and why?
4️⃣ Double your luck: comment on the matching post on sonrisa.ch

💫 Feeling extra generous? Share with a friend—karma points guaranteed.

Conditions:

➡️ Open to participants 18+ with residence in Switzerland
➡️ Giveaway closes 25.11.2025
➡️ Winners chosen at random and notified via DM from this account
➡️ Participant data only used to administer the giveaway
➡️ Organizer not responsible for technical issues, lost entries, or shipping delays
➡️ No cash payout possible
➡️ Legal process excluded
➡️ This giveaway is not sponsored, endorsed, administered by, or associated with Instagram

#nars #shiseido #pleatsplease #isseymiyake #luxurylifestyle #luxurybeauty #narsorgasm #shiseidoskincare #luxuryforyoy collab
When @daniellekanetoft opened @melt.sh in Basel th When @daniellekanetoft opened @melt.sh in Basel this fall, she didn’t just add another hair salon to the map, she created an experience that feels personal, elegant, and quietly bold. 

It’s the attention to detail, the generosity of spirit, and the way beauty here connects to who you are rather than who you should be. 

This mix of vision and authenticity is exactly the kind of energy I love to celebrate, because it proves that success built on kindness and courage doesn’t just look good, it feels right.

Ps: if you go there, make sure to say hi and book a Japanese head spa treatment. You’re welcome!

✨

Shoutout to all the humans behind tonight’s opening party: goodie bag by @oribe (many thanks!), catering by @maerthof_basel , flowers by @blumen.eric , event planning by @anaisindra and @laura.tissen 

#MeltBasel#confidenceinstyle  #HairstyleInspo #HairTransformationTuesday #BaselHair #HairGoals #SalonVibes #HairstylistBasel #HairObsessed #HairGlow #HairInspoDaily #HairArtistry #LuxurySalon #HairPerfection #BaselLifestyle #HairAddict #HairCareTips #MeltExperience #chanelbag #Oribe #headspa #hairanalysis
I love unexpected happiness and feel so thankful f I love unexpected happiness and feel so thankful for all the moments it found me lately.

1. Not planned, just naturally aesthetically aligned with my new furry friend.

2. Feeling spoiled and inspired by a Swiss brand that seems to get both my editor brain and my love for luxury clean beauty.

3. - 5. Coffee B has officially claimed the spot of my new favorite coffee brand after a morning surrounded by inspiring humans, hazelnut flavored coffee, and an exclusive peek behind the scenes of how they make sustainability taste this good.

6.-7. Unpublished pics from this wonderful afternoon with Chanel Beauty.

8. Healing in the best possible way.

9. Somehow my muse moment turned into a jumpsuit named after me and yes I am still not over it.

10.-11. The new Charlotte Tilbury counter at Globus Basel brings serious glow to a store that has just reopened in full splendor and takes premium shopping to the next level.

12. Good food and great company are all the fun I need to call it a perfect night.

13. Already told you more than once. Still true: Brazilian lymphatic drainage at this place is next level and I’m hooked.

14.	Purpose fuels passion. #iykyk

15. Got enlightened recently in many ways and suddenly a lot of things makes sense now.

16. Birthday season aside there are a million other reasons I adore this time of year. This sweet treat is one of them.

17. Pilates is my happy hour. 

#fallvibes #falloutfit #hermesbag #hermeskelly #hermesvintage #dogsofinstagram #pilatesgirl #reformerpilates #GlobusBasel #BeautyEvent #BeautyIsMyBusiness #coffeeb #coffeelover #ChanelBeauty #charlottetilburymakeup #selfgrowthjourney #growth #lovewhatyoudodowhatyoulove #luxuryfashion
Once upon a time, I thought tattoos were forever. Once upon a time, I thought tattoos were forever. Turns out, forever can be edited — I just hit “delete” on three of mine at @margarethenklinik_usb in Basel.

The first session was… let’s say memorable. The team made everything super clear and put me completely at ease. For round two, I went for local anesthesia — total game changer. Suddenly, it was easy.

Honestly, decluttering your skin feels lighter than you’d expect.

➡️ I’ve been sharing the whole journey in my highlights, plus there’s a discount code for the clinic’s new tattoo removal therapy.

Ever thought about editing a past choice?

Pics by @club7pm 

 #Basel #BaselCity #Margarethenklinik #TattooRemoval #SkinRefresh #CleanSlate #FreshSkin #DeclutterYourLife #GlowUp #SelfLoveJourney #BeautyRoutine #WellnessInspo #StyleMeetsCare #MinimalVibes #PersonalJourney #EveryDayStyle #SkinCareJourney #SwissBeauty #LifestyleVibes #BeautyInspo #ModernWellness #BodyPositivity #tattoo #tattooremovalspecialists
Chanel’s new Holiday Collection is not just makeup Chanel’s new Holiday Collection is not just makeup, it’s a lifestyle upgrade. Keep calm and swipe wisely. 

✨

@chanel.beauty 
#CHANELMakeUp
#CHANELWinterconstellation 
#CHANELHoliday
#BeautyIsMyBusiness #BeautyEditor #LuxuryBeauty #MakeupLover #GlowSeason #FestiveBeauty #BeautyInspo #LuminousSkin #SwissBeauty
No one sees it, but I feel it. @intensifyme_europe No one sees it, but I feel it. @intensifyme_europe lingerie gives me an invisible confidence boost that lasts all day, reminding me that comfort, beauty, and empowerment can exist all at once.

✨

#lingerie #ethicalfashion #empowerment #brazilian #sustainablefashion #selfcare #feelingempowered #wearitforyourself #selfworth #slowfashion #intensifyme #femalebusinessowner #girlboss
Behind the scenes: transformation and growth, here Behind the scenes: transformation and growth, here on the feed: some unposted highlights of an amazing month. 

1. One of these press events that set the bar really high for others.
2. Pilates era ongoing, grip sick collection thriving.
3. Real power lives in the applause we give each other.
4. It’s hard to wow a beauty editor, but this new brand did it.
5. Still can’t believe that I finally got to geek out about books on a real podcast.
6. Colorful reminder that the season of cozy isn’t so bad after all. 
7. Yes, another workout pics, yes, it’s part of my self care, no, I won’t stop. 
8. They had me at smiley face. 
9. Got this personalized diary just in time bc my gratitude list never ends.
10. True story.
11. This is where you get treatments that pay attention to you instead of forcing a template.
12. My first Japanese manicure was a hit.
13. Feeling like a human marshmallow in my new, super cozy pink lounge set.
14. Epic press seeding for a Basel event series every lover of a great party should know about.
15	Selfie proof that some humans make you want to be better. 
	16	Duran Duran live and suddenly I’m a teenager again, dancing like nobody’s watching.
17. Standing next to the genius who is usually the one making everyone else shine so it’s only fair he gets a moment too for his talent and heart.
18. Life turned a page and this new chapter is bringing a kind of joy I didn’t see coming.
19. Caught in the act at a press event with one of my all-time favorite Swiss Brands.
20. Brunch lovers, I found your next obsession and you’re getting the insider tip before anyone else (you’re welcome)

#monthlyreview #fallvibes #BeautyIsMyBusiness #WhatBeautyEditorsReallyUse #girlpower #pressevent #workout #selflovejourney #innerpeace #glowupjourney #selfworth #halloween #pumkinseason #relatable #bereal #DuranDuran #model #modellifestyle #madetobeprepared #deluxebrunch #japanesemanicure #ivdrip #happyvibes #gratitude #StreetFit #ThatGirlEnergy #ClubEtam #workout #fitnessinspiration #BaselStyle
Hi lovelies. Here are new tips to read, listen and Hi lovelies. Here are new tips to read, listen and watch for cosy moments at home.

Pics by dear @anaisindra, skirt is from @intensifyme_europe . 

📚 Hello Beautiful by by US writer @annapolitano follows William Waters, who has grown up in a silent, loveless home until he meets Julia Padavano and her three sisters. Suddenly he is part of a family full of chaos, love, and fierce sibling bonds. When William’s painful past resurfaces, it threatens not only his future with Julia but the sisters’ unshakeable loyalty and love.
➡️ This is for you if you love stories about messy, real families, the power of sibling love, and books that make you laugh, cry, and grab a tissue in the most inconvenient moments.

🎧 Bella Freud’s podcast @fashionneurosis_bellafreud explores how fashion reflects identity, pride, and vulnerability through intimate conversations with prominent friends, including a standout episode with Beth Ditto. Each episode blends humor, insight, and personal stories to show how closely clothing and self-perception are connected.
➡️ Tune in to Fashion Neurosis for entertaining and thought-provoking conversations that make you see fashion – and yourself – in a whole new way.

📺 @victoricabeckham has long been one of the most scrutinized celebrities, rarely able to share her side of the story. The Netflix mini-series „Victoria Beckham“ lets her do just that, offering candid insights into her struggles with perfectionism, self-doubt, eating disorders, and the relentless pressure to prove herself.
➡️ A must-watch for anyone fascinated by resilience, ambition, and the woman behind the iconic public image, this docu-series blends honesty, British humor, and intimate family moments into a compelling portrait of strength and perseverance. 

#goodreads #reading #tvtipp #podcast #sonrisabeautyblog #mystyle #styleinspo #laceskirt #lace #outfittoday #streetstyle #vintage #fendibag #fendibaguette #designerbag #dazzcam #fallvibes #falloutfit #cleangirlaesthetic #pinterestinspired #skirt #lingerie
Finally got the pictures from my shoot with @tal.h Finally got the pictures from my shoot with @tal.hautpflege and I’m so happy to share them over the next weeks. Every time I see photos from my work as a model, it’s still a little pinch me moment. I started in this job only recently, thinking it was all about being an outstanding beauty. Today I know it’s about so much more — about showing that it’s never too late to start something new and that “normal” has its place in beauty, too.

Thanks at @itsmarinasummer for being such a wonderful partner in crime ✨

💄 by @marina_makeup_zurich 
📷 by @michihauser 
📍 @yard.ch 

#grateful #modelstyle #modeling #photoshoot #talskincare #modelo #gratitude #manifestation #photographer #photography #modelphoto #beigeaesthetics #interior #manifesting #
Throwback to an evening that had it all: stunning Throwback to an evening that had it all: stunning location, delicious food, and company that made me forget my usual small-talk panic. 

@formetta launched two exciting (and as always scientific backed up) supplement novelties for the glow within and I cannot wait to share the details with you on sonrisa soon! 

Spoiler: there will be a giveaway, so your FOMO can become joy.

📷 of me by @nicolasstajic , videos by @akuavi_ 

#formetta #superiorcollagen #formettacollagen #dressedup #pressevent #chanelbag #lamarel #glamnight #supplements #supplementsthatwork #interior #glowing #glowingskin #glowfromwithin #longevity #scientificproven #beautiywithin #whatbeautyeditorsreallyuse #collagenbanking #beautyhacks #brunette #bobhairstyles #styleinspo ad
Reformer Pilates looks so graceful on Instagram, b Reformer Pilates looks so graceful on Instagram, but in real life it is me shaking, sweating and trying not to catapult off the carriage – my face during class could probably power its own meme library. 

What really helps me keep going is having the right support before and afterwards with a special mix of supplements that give me energy, help with recovery, and yes, even add a little glow when the studio mirrors are brutally honest.

I get mine from @iherb aka the place I’ve trusted for years whenever I needed health and wellness essentials. 

If you want to try it yourself, you can use my code BJZ8945 for a little treat at checkout. 

Because sometimes strength needs a push, and sometimes it needs a discount (in this case: 15 precent off your first order).

#iherb #iherbswitzerland #supplements #active #activelifestyle #supplementing #pilates #exercise #fitspo #fitlife #reformerpi̇lates #workoutsforwomen #thatgirl #balance #creatine #workoutmotivation #vitamins #wellness #supplementsforwomen 
AD
Scorpio season has officially entered the chat: In Scorpio season has officially entered the chat: Intense, passionate, a little mysterious and, yes, my favorite time of the year. 

Fellow Scorpios, shall we make it a good one?

♏️

Pics by wonderful @shazna_ilham 

#scorpioenergy #astrology #mystery #strongenergy #thriving #newprojectscomingup #growing #fall #fallvibes #hermesbag #hermeskelly #vintagehermes #oldmoneystyle #grateful #jeansgirl #parisienne #plushies #timelessfashion #framejeans #classicfit #happy #goodenergy #falloutfit #styleinspo
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